Every modern business—whether it’s creative, product-based, or tech-driven—owns intellectual property (IP). But many don’t even realize what they have until it’s too late to protect it.
Ask yourself these 5 questions to help identify your IP assets:
1. Do you create original content?
Photos, e-books, podcasts, music, and videos are all protected by copyright. If it’s your original work, it’s automatically covered—but formal registration gives you stronger legal standing.
2. Does your brand have a unique name, logo, or slogan?
This could qualify for a trademark. Registering a trademark prevents other businesses from using something similar and confusing your customers.
3. Have you invented something new?
You may be eligible for a utility patent (for how something works) or a design patent (for how something looks).
4. Did you develop new software or hardware?
You might be able to secure both copyright and patent protections for different aspects of your creation.
5. Do you have secret processes or formulas?
These are trade secrets—confidential info that gives your business a competitive edge. Think recipes, algorithms, or client lists. Some recipes can be patented too!
Protect Your Business From the Inside Out
Identifying your IP is the first step. The next is ensuring it’s properly registered, protected, and enforced.
📞 Ready to safeguard your most valuable business assets? Book a free discovery call to get started.
